Beauty & Personal Care ElevateOS ROASConversion

Bombay Shaving Co.

On-brand creative at scale lifts ROAS and conversion for a fast-growing grooming D2C.

~85% ROAS uplift · ~80% CRO uplift · 68% creative approval

Snapshot
Industry
Beauty & Personal Care
Company size
Mid-Market
Channel
Meta · Paid Social
Region
India
Use case
Performance creative at scale
Engine
ElevateOS
The proof

~85% ROAS uplift · ~80% CRO uplift · 68% creative approval

~85% ROAS uplift Bombay Shaving Co.
~80% Conversion-rate (CRO) uplift Bombay Shaving Co.
68% Creative approval rate Bombay Shaving Co.
The challenge

In a competitive beauty and personal-care category, a grooming D2C brand needed a constant supply of on-brand performance creative to keep paid acquisition efficient. Manual production could not keep pace with the testing volume needed to hold down acquisition costs and lift conversion.

The solution · what we did

ElevateOS locked the brand's DNA and generated brand-compliant ad variants at scale, then launched and optimised them across Meta — enforcing brand rules inside the engine so creative shipped fast without after-the-fact review, and letting an always-on optimisation loop compound the winners.

Bombay Shaving Co. is a fast-growing grooming and personal-care D2C brand. Running paid acquisition in a crowded category, the constraint was creative supply: holding ROAS and conversion steady demanded more on-brand variants than a manual pipeline could produce.

ElevateOS supplied that velocity with brand compliance enforced inside the engine — delivering roughly 85% ROAS uplift, about 80% conversion-rate uplift, and a 68% creative approval rate.

Bombay Shaving Co. — frequently asked questions

What results did Whilter deliver for Bombay Shaving Co.?

~85% ROAS uplift · ~80% CRO uplift · 68% creative approval. Delivered with ElevateOS. See the full breakdown above.

How were these results measured?

Results are measured against the brand’s own performance baseline for the same audience and product line over the engagement window. Open the case for context on channel, region, and use case.

Can Whilter deliver results like this for our brand?

Start with a Growth Assessment. We map your accounts, identify the highest-leverage problem, and show you what the connected engine would ship next. Explore more enterprise growth stories.

Want results like these for your brand?